wine toolchain on debian

I have always wanted to get the whole wine toolchain working for building gdcm directly from my linux box (how awsome is that!). It seems the binaries produced are working from the build machine but not outside.

ref:
http://www.winehq.org/pipermail/wine-users/2012-June/106933.html

Even following recommendations from:

• http://blogs.msdn.com/b/dsvc/archive/2008/08/07/part-2-troubleshooting-vc-side-by-side-problems.aspx
• http://www.kitware.com/blog/home/post/4

I still cannot get it working...